Lipstick & Liner · Private Label Lip Gloss

Non-Transfer Lip Liner

• MOQ from 6,000 pcs
• Samples 3–7 days
• For lip & beauty brands

Available as private label lip product with custom shade, flavour and tube. Magic Color (Jinhua Magic Color Cosmetic Co., Ltd.) is a color cosmetics OEM/ODM manufacturer in Jinhua, Zhejiang, China, founded in 2008 and supplying beauty brands, retailers and distributors worldwide.

Product details

If you sell lip color to shoppers who hate touch-ups, this pencil earns its place on the shelf. MISSYOUNG's non-transfer lip liner does two jobs — it draws the outline and stains the lip — so your customer gets shape and color from one slim 1g stick. Brand owners adding a private label lip liner to an existing lip range will find the story simple to tell and the unit easy to merchandise.

What's in it

• A dual-effect pencil: contour first, then fill and stain with the same tip.
• Pigment load built to sculpt a full, three-dimensional lip shape on the first pass.
• Non-transfer, kiss-proof and smudge-resistant wear, designed to hold through a full day.
• Four shade adapters chosen to cover nude, everyday and deeper makeup looks.
• 1g format sized to slip into a bag for touch-ups between meetings and meals.

Why buyers pick it

Liner-plus-fill is a habit customers already have, and this pencil collapses it into one step — a clean hook for a listing or a shelf talker. The 2-in-1 format also trims the number of SKUs doing the same job in a tight lip assortment. The tip is firm enough to draw a crisp edge, and the color lays down strong enough that there's no separate fill stage. The non-transfer finish answers the question buyers ask most at the counter: will it end up on the coffee cup? Each shade is built for daily wear, so repeat purchase is realistic rather than aspirational.

Make it yours

We produce this pencil for private label programs, so the shade range, barrel color, cap finish and outer carton are yours to set. Pantone matching runs within ±2 ΔE, and our Jinhua factory fills in Class 100,000 GMPC cleanrooms with automation above 70%. MOQ is 6,000 pcs for basic models and 12,000 pcs when you want electroplating, 3D printing, silk-screen, embossing or a custom mould; custom component shells also start at 12,000 pcs. Samples ship in 3–7 days, free with freight on your account, and include two free revisions. Formula development takes 14 days (7 on express), production 45 days (30 on express). Third-party test reports from SGS, Intertek or CTI are available per batch on request.

Good fit for

• Brands building or extending a private label lip liner lineup.
• Retail buyers who want a compact, low-weight impulse item near the lip wall.
• Makeup artists and value sets that need one pencil for lining and color.
• North America, Europe, the Middle East and Southeast Asia — we formulate to EU 1223/2009, US MoCRA and other regional rules.

Customise it for your brand

• Shade matching to Pantone references within ±2 ΔE — sheer to full coverage, shimmer or clear
• Finish and feel: mirror shine, dewy, plumping, matte, colour-changing
• Flavour and scent: mint, fruit, vanilla or fragrance-free
• Tubes: round, square, slanted or click lipstick tubes; wand, squeeze or roller gloss bottles — custom shells from 12,000 pcs
• Free samples (you pay freight) with two free revisions

MOQ & lead times